British American Tobacco

5,500 roles worldwide
Retail and consumer · Updated
  • Unofficial: media report
  • Global
  • AI cited by City AM
  • Offshoring cited by City AM
  • +1 more report

Unofficial. Global: 5,500 roles worldwide, according to City AM, 29 Jun 2026 (+1 more report). Impact on Australian roles not confirmed.

Summary

Global: about 5,500 roles to go by the end of the year, with a further 3,500 roles to be outsourced, according to City AM, reporting BAT's Fit2Win statement. Impact on Australian roles not confirmed.

Headcount

Australian and worldwide figures are kept separate. We never add reports together or average them.

Australian roles
Not confirmed
Impact on Australian roles not confirmed
Worldwide roles
5,500
roles worldwide, according to City AM

Location:Global

Departments

Only where a source gives numbers. Teams under 5 roles are grouped as Other.

Breakdown not stated in reports.

Reports

2 reports, newest first. Each figure is what that source said.

  1. OfficialBATNo number
  2. Unofficial: media reportCity AM5,500 worldwide

Locations

Global

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How we tag sources

Official means the organisation's own announcement or filing, a regulator, a government body or a union. Unofficial means a named media report the organisation hasn't confirmed. Reported means a named source has reported cuts the organisation hasn't announced. A card shows the tag of the source for its figure.

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